A New App To Measure Mom’s Milk

Are you a breastfeeding mom wondering if your baby is getting enough to eat? Now there’s an app for that.

Momsense is an app plus a sensor you stick onto your baby just below the ear. The sensor records your baby’s gulps and swallows during each breastfeeding session, then sends that data to the app, which provides a custom report about how much your little one just ate.

The company notes in its press release that nearly 50% of moms cite poor supply as their reason to stop nursing, and they’re sure their product could help moms feel reassured about the amount of breastmilk their babies are actually receiving, and possibly continue breastfeeding longer.

The Momsense kit, which costs $89, also includes a set of regular headphones, which can be plugged into your smartphone or tablet while you’re nursing using the sensor and app. Through these headphones, you can hear your baby eating, and know if your sweet pea is latched on correctly.

It’s definitely an intriguing product. After all, what new mom doesn’t want to know exactly how much her tiny baby is nursing? It’s an area entrepreneurs must feel is ripe with revenue potential; on a recent episode of Shark Tank another group recently pitched a baby scale moms could use to weigh their baby before and after each feeding.

But for how long would the majority of moms actually use the Momsense sensor? I think once I determined that my baby was getting plenty to eat I would quickly lose motivation to set up this monitoring system (especially because Momsense recommends using their product with your mobile device in airplane mode, and mama needs her Internet connection when she’s locked in a marathon nursing session!). Who would go to the trouble of applying stickies to the sensors, carefully placing them on their baby, and track the feedings for longer than absolutely necessary? I know I wouldn’t (but then again I am just about the furthest thing possible from a data junkie).

Breastfeeding isn’t easy for a lot of reasons. Lactation consultants, mom friends, and the Internet have surely helped modern moms succeed when they would otherwise have given up. There’s always room for more assistance in this super-important arena, right? But at $89, the price is a little high for what’s surely a short-use product, especially with everything else new parents have to buy. It seems like this would be a great product for pediatricians to loan to moms for short-term trial, especially if there is concern about baby’s growth and weight gain.

What do you think, would you use the Momsense app and sensor? If you’re expecting, will you be putting a Momsense kit on your registry?